Business Growth Lab Series: One Year, One Strategy, Endless Results

One Year, One Strategy, Endless Possibilities

Consistent, thoughtful marketing starts with a plan. In this training by Becca Stebbin, we’ll walk you through how to build a proactive, year-long marketing strategy that delivers results for both digital and B2B efforts.

This session will cover strategies, tools, and practical planning tips, including:

• Creating a year-long content and marketing calendar to stay organized and consistent
• Planning digital marketing across SEO, newsletters, and social media
• Tools and frameworks to streamline execution and measure results
• Tips for staying flexible while keeping your strategy focused on growth

You’ll leave this session with a clear, actionable plan that allows you to work smarter, save time, and make every marketing action count—online and in the real world.

About Your Trainer

Becca Stebbin is the Content Director at Lifted Logic, where she leads the company’s largest department. With eight years at the agency, she brings a strong background in digital storytelling, including writing, editing, content strategy, social media, and reputation management. She’s passionate about helping businesses communicate in ways that genuinely connect with their audience. Her preferred presentation style is interactive and educational, often centered around Q&A to make insights practical and immediately useful.

Pre-Register for Event